HOW I WORK WITH BRANDS

My focus is supporting innovative brands making a difference in the lives of their target consumers. Let’s talk through your business goals, roadblocks, and opportunities to determine how I may be able to support your business.

Have an in-house team | Let’s give them direction and success metrics to ensure your goals are achieved.

Need execution support | I partner with a wide breadth of talent in PR, design, photography, copy, & social media.

OVERVIEW OF SERVICES

  • Full Funnel Marketing Leadership

  • Team Structure + Set Success Metrics

  • Consumer Insights + Product Positioning

  • Brand + Public Relations Strategy

  • Horizon Planning + Initiative Sequencing

  • Go-to-Market Product Marketing

  • Creative + Content Direction

  • Strategic Partnerships + Account Leadership

  • Product Innovation + Market Needs

  • Mentorship + Coaching + Advising

GOALS FROM OUR WORK

      MARKETING COMMUNICATIONS STRATEGY & LEADERSHIP

Team Management & Organizational Structure

Improved Metrics: CAC, LTV, ROAS, NPS

Core Campaign Planning & Oversight

Channel & Lifecycle Marketing Strategy

B2B Partnerships & Account Management

BRAND & STRATEGIC PLANNING

Ideation of Relevant Brand Extensions/Innovative Product Offerings

Product Innovation Roadmap: 1-3-5 yr Planning

Brand Vision & Growth Goals

Clarity & Consistency in Key Talking Points

Consumer Insights, Values & Needs